SYNAPTIC ACADEMY / PROFESSIONAL TRACK 02

Pharma Analytics with Power BI

Build Dashboards That Drive Commercial Decisions

Transform pharmaceutical sales and commercial data into interactive dashboards and management-ready business insights.

Practical Pharma CasesLive + RecordedHands-on ProjectCertificate

WHO THIS IS FOR

Built for your role.

A focused learning path for pharma professionals ready to use data more effectively.

  • District Managers
  • Area Managers
  • Sales Managers
  • Product Managers
  • Brand Managers
  • SFE
  • Commercial Excellence
  • Business Analysts
  • Data Analysts
  • Medical Representatives planning analytics career development

THE PROBLEM

Move beyond the bottleneck.

Recognize the reporting and decision challenges this course is designed to address.

01

Dashboards built without a business question

02

Disconnected sales, targets, CRM and market files

03

Measures that are difficult to trust or compare

04

Visual reports that do not lead to action

WHAT YOU WILL LEARN

Leave with practical capability.

The goal is to apply each skill to a real commercial question.

  • Prepare pharma data for BI
  • Build proper data models
  • Create DAX business measures
  • Analyze performance over time
  • Build executive dashboards
  • Turn dashboards into business recommendations

DETAILED CURRICULUM

A clear path from concept to practice.

9 MODULES
01Business Intelligence Fundamentals6 topics
  • BI concepts
  • KPI vs metric
  • Report vs dashboard
  • Business questions
  • Analytical thinking
  • Dashboard storytelling
02Power BI Fundamentals7 topics
  • Power BI Desktop
  • Data import
  • Data types
  • Relationships
  • Model view
  • Report view
  • Filters
03Power Query for Pharma9 topics
  • Sales files
  • Market data
  • Distributor data
  • CRM data
  • Target data
  • Cleaning
  • Append
  • Merge
  • Transformation
04Pharma Data Modeling12 topics
  • DimDate
  • DimProduct
  • DimTerritory
  • DimRep
  • DimManager
  • DimDistributor
  • FactSales
  • FactTarget
  • FactVisits
  • Fact vs Dimension
  • Granularity
  • Star schema
05DAX for Pharma13 topics
  • Total Sales
  • Total Target
  • Achievement %
  • Market Share %
  • Growth %
  • Contribution %
  • YTD
  • MTD
  • QTD
  • MAT
  • Rolling periods
  • Previous year
  • Variance
06Visualization & Dashboard Design6 topics
  • Trend analysis
  • Territory comparison
  • Product comparison
  • Achievement analysis
  • Variance analysis
  • Chart selection by business question
07Commercial Dashboard6 topics
  • Executive overview
  • Product analysis
  • Territory analysis
  • Rep analysis
  • Distributor analysis
  • Trend analysis
08Advanced Interaction7 topics
  • Drill-through
  • Tooltips
  • Bookmarks
  • Conditional formatting
  • Dynamic titles
  • Field parameters
  • What-if parameters
09From Dashboard to Decision5 topics
  • Observation
  • Diagnosis
  • Insight
  • Business impact
  • Recommendation

PRACTICAL PHARMA CASES

Practice on relevant business questions.

Examples drawn from the topics covered in this track.

Executive overviewProduct and territory comparisonRep performanceDistributor analysisTrend and variance analysisDashboard-to-decision review

TOOLS & SKILLS

Build a useful toolkit.

Power BIPower QueryDAX

FINAL PROJECT

Put the work together.

Build an Executive Pharma Commercial Dashboard with modeled sales and target data, DAX measures, interactive views and a management recommendation.

LEARNING EXPERIENCE

Learn. Apply. Explain.

Learn the BI workflow from data preparation to dashboard storytelling through pharma cases, guided practice and a final dashboard project.

RecordedLivePharma CasesProjectsSupportCertificate

COURSE INVESTMENT

Choose a focused track.

Build the skill set that matches your next commercial goal.

Visualize → Diagnose → Communicate

PROFESSIONAL TRACK 02

Pharma Analytics with Power BI

3,000 EGP2,250 EGPStart Enrollment Course selection and enrollment details are confirmed by the academy.

GOOD TO KNOW

Frequently asked questions.

Who is this course for?

This track is designed for District Managers, Area Managers, Sales Managers, Product Managers, Brand Managers, SFE, Commercial Excellence, Business Analysts, Data Analysts, Medical Representatives planning analytics career development.

Do I need previous experience?

The track begins with BI and Power BI fundamentals before moving into modeling, DAX and advanced interaction.

Is the training pharma-specific?

Yes. The curriculum and practical cases focus on pharmaceutical sales and commercial decisions.

Is it live or recorded?

The academy learning experience includes recorded content and live sessions. Confirm current session details when enrolling.

Is there a practical project?

Yes. The final project is an Executive Pharma Commercial Dashboard with a decision-focused interpretation.

Do I receive a certificate?

A certificate is part of the academy learning experience. Confirm current completion requirements when enrolling.

Can I later upgrade to the Diploma?

The Standard Diploma includes Excel, Power BI and Business Intelligence & Forecasting. The Diploma + AI bundle also includes the existing AI & Automation course. Ask the academy about current upgrade options before enrolling.

READY TO START?

Build Dashboards That Drive Commercial Decisions

Bring practical pharma analysis into your next business decision.

TWO DIPLOMA OPTIONS

Want the Integrated Journey?

Choose Excel, Power BI and Business Intelligence & Forecasting for 4,000 EGP, or add the existing AI & Automation track for 6,000 EGP.

COMPARE DIPLOMA OPTIONS
STANDARD / WITH AI4,000 / 6,000 EGP